Three Steps: Plan Organize Words
Teodora Petkova walks through the three steps of creating text (writing) with verve. Verve is the key ingredient to communicate and co-collaborate with your future customers by initiating a dialog (conversation).
WebPromo.Expert webinar in a series for all things being on the web. The panel discussion after Teodora's presentation dives into the elements.
If you write for the web or are looking for a writer for your business this is important viewing.
I am honored to be a Guest of Honor on the panel.
Notes from the Presentation
These are raw notes taken directly during the presentation.
Planning Organizing Words
most important enter dialogue
simple idea to send message of
work to do enter dialogue send message
try to weave your text as if someone on the other side needs your information and spark
find new ways to send messages
find new words both variable and bring audience
writing is not separated from business it’s about exchange
understand how to ignite the spark with the other person
connect the dots for other people
get of the meta cloud
boxes for storage e.g.
research topic keywords
products become dynamic
concept/business living their own life
get off your metaphysical cloud
give a good thought about how you are going to help find solution, spark, or food for thought
web of data
makes us more connected, more dynamic, bursting with ideas
organize around interesting topics
things that are fascinating
thinking!!!! what will bring you more attention is thinking
think about the right words which are bridges to connect you to the right audience
build unexpected bridges
create digital footprint
use words to shape digital footprint
focused and determined to transfer meaning !!!!!
the things that build your domain
Work To Do
start with library card above blank paper
related things around category
explain in human way
writer is translator into the business’ own world
metaphors must be included
organise writing around metaphors and customer language
listening and reading
words excitement curiosity
people need thinking
There’s no getting off the metaphysical cloud
read, read, read,
sm, customer inquiries.
topical and relevant
be with your content
know the domain you are writing about
create authentic experience across the web
Aim at creating meaningful time. Respect your reader. Everything counts.
use writing for creating a findable digital footprint
like a pebble to create ripples
authentic, well-thought, respectful text
they are really coming to your thinking
the result of an exciting journey
changing the way we work and live
interconnectedness all around us
Omi Sido - create a clear and panoramic picture
Do you need want to know more about how to find a writer for your text? Get in touch. +1 503 468 7008