Authority matters andof knows why. As search engines further emphasise brand-related metrics to deliver better search results, how can we integrate building brand authority into our SEO campaigns? More to the point, how can we do this if we are not working with a large, well-established brand in the offline market? And why should we care?
Charlie looks at how you can build stronger brand signals through simple and sophisticated SEO techniques. We’ll learn how emphasising your expertise, trustworthiness and market authority helps build a great website experience, why future SEO campaigns should have branding baked into their foundations, and how brand signals naturally mix with your content and link earning tactics.
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Occupation Consultant Skills Technical SEO, link building, on-page SEO, content marketing, content strategy Employment White.net Consultant, present
I heard Charlie speak back in February and knew he was perfect for Zapsters who care about their web presence.
If you came to the show and commented in the events page, you will be put in a notification circle to be invited to future shows. Host +Zara Altair created *The Midweek Zap*to help you develop an online strategy that works for you and your business. You are here! Go to Actation Now! website to view all original events plus articles to help you create and sustain your web presence.