Clever marketer +Karen V Chin
loves challenges. She invites everyone to join #28DaysofLoveChallenge
. How do the people, actions and things you love enhance your identity? What does this have to do with branding? What is a challenge? Why encourage others to join you? How does a community support the challenge?
1:00 Introduction +Karen V Chin
2:27 Challenges are like a four letter word but really an opportunity to learn, create presence, and expand.
4:00 How to pick a challenge theme.
4:52 Create personal content by using photos and write about them
5:27 Links and hashtags increase engagement
6:08 The challenge turns into an opportunity
6:47 People started Private Messages
7:03 Learned how to manipulate graphics
8:29 The discipline of daily activity
8:53 One flower image received over 134 +1s which puts the post into Google What’s Hot
10:07 Comment +Lon McClure
Maybe it should be “28 Days of Love Experience” LOL
10:26 You think you start out with a picture turns into something further along in your personal and professional experience
10:50 Question +Tammy's Office Solutions
what was the name of that app again please?
11:08 Graphic apps: +Canva
and Share An Image
11:27 Comment +Lon McClure
I’ve learned a lot more already about G+ from accepting and participating in the 28 Days of Love challenge. Thanks for pushing me [fusion_builder_container hundred_percent="yes" overflow="visible"][fusion_builder_row][fusion_builder_column type="1_1" background_position="left top" background_color="" border_size="" border_color="" border_style="solid" spacing="yes" background_image="" background_repeat="no-repeat" padding="" margin_top="0px" margin_bottom="0px" class="" id="" animation_type="" animation_speed="0.3" animation_direction="left" hide_on_mobile="no" center_content="no" min_height="none"][a little]
11:56 You don’t have to be perfect: the challenge is to experience it.
12:17 In order to learn and experience Google+, you’ve got to go out there and try.
12:26 Help comes from Google+ communities and the relationships within the challenge
13:39 Getting ready for a challenge is like getting ready for a marathon
15:52 Website will be up soon: KarenVChin.com
15:56 Built by +Molly Youngblood Geiger
16:10 I love technology!
16:25 Comment +Peter Hatherley
: Anything that promotes #love
17:15 Still possible to join the community. Just catch up on the first three days.
18:05 Comment +Molly Youngblood Geiger
: Thanks for the shout out. Speaking of technology, last “issue” resolved:)
18:36 I treat life as a beta.
20:41 Using the word love
is to show passion for the thing.
21:24 Chose love over passion because of the global marketing impact
22:55 Love is friendlier.
23:03 Comment +Peter Hatherley
The semantic of love is widespread but I understand it’s hard to have#unconditionallove
23:20 The list is as broad and generic as possible because of the global aspect with simple words in English.
25:22 This Karen’s first community.
25:38 Took ideas from other communities with strict guidelines because I wanted to keep it clean, wholesome, family friendly.
26:15 Number one rule: you can’t be a bluehead and you can’t have an avatar.
26:30 Shout out to +Dave Pipe
for change from avatar to profile image.
27:28 The positives of the community.
28:00 The negatives of the community.
30:10 It’s a global community. People post throughout the day and night.
31:26 Comment +Denver Prophit Jr.
On a scale of Amelda Marcos? I think she had 200+ pair of shoes.
31:40 She had 3000 pairs of shoes.
32:01 Comment +Missy Jay
I love the fact that you pinned #28daysoflovechallenge
list on your page.
32:16 Comment +Denver Prophit Jr.: Peter would probably agree. Love can be either a noun, verb or predicate nominative? More grammar lessons needed! So love in context! I love shoes expresses a fondness of an inanimate object.
33:32 Comment +Ray A Miller
I have 3 pairs of shoes.
33:57 Comment +William Rock
what about Husband and WIFE teams, is that out of the RULES?
34:07 Deborah and William you can combine your forces.
35:05 Four day results from a marketing perspective. Didn’t expect it to be so viral.
36:17 People have been thoughtful and supportive of each other.
36:46 Retooling by adding Google+ tips and helping people.
37:12 People are learning more about themselves.
38:40 Question from +Denver Prophit Jr.
.: Can shares be both #animatedgif
under 3 min? Or can you link a blog post, too?
39:08 It’s about your creativity.
*Hashtag: #MWZlive * Please use for your tweets and when sharing out the show.
Like the topic? Know someone that will enjoy it? Invite your friends!
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Have FUN - Show and Tell the World What You Love
Each day for 15 minutes:
• Take a photo as described for each Day's challenge listed.
• Write why you love "it" in a minimum of two sentences.
• Include the hashtag #28DaysofLove and other related hashtags (#s) before you post it on Google+ so your post can have more reach within Google+.
By the end of the #28DaysofLove Challenge, YOU WILL GAIN:
• A feeling of accomplishment! Celebrate! You have made it through the "Finish Line."
• More +1s, comments and shares on your Google+ profile from other like-minded people who share your interests.
• Knowing more people around the world - the building of new relationships and connections to these like-minded people here on Google+.
• Skills to write better posts because you are writing about things you love.
• More visibility on Google Search because your posts - your name and the post itself - are more likely to appear during a Google Search.
• A body of original content that you have created! You can add this content into your Social Media work portfolio and repurpose this such as on your blog, website or LinkedIn, etc.
• Deeper insight into yourself, maybe sparking a "creativity bug" you did not know was in you.
Clever Marketer & Social Media Engager / Knitter / Gardener / Sewist
I don't let my mind get stale. I actively learn something new every day. Unlike any other social media platform, I'm finding every day is a learning adventure here in the Google+ ecosystem.
I am a clever, self-starter, consensus-building Marketer by day and I have recently made the time for expanding my creativity - knitting (blogging), gardening, sewing and iPhone photography. Like learning about social media, each has open doors. I'm continually increasing my knowledge, skills, and meeting really interesting people that I would never have met because of my newly found creative outlets.
I am firm believer that you can learn anything from watchingYouTube and having the skills to do a proper Google search are some of the successful keys to life!
My Work Style and How I See the World
My Top 5 Gallup StrengthsFinders:
My 2015 Mantra
Bring It On
What Circles Do I Belong In?
Below are the curated or original content areas that interest me and what will appear on my profile:
Branding / Personal Branding
Dogs (Always rescue and adopt first at a shelter or rescue organization. Never buy!)
Photography / Cinema
Overseas Chinese Experiences (Chinese American history/literature)
San Francisco Giants / San Francisco 49ers
Once I put my mind to it, I can do just anything. I finishing my MBA while working at internet start-ups. Picked up knitting again in 2008 and have now knitted samples for local yarn shops (LYS), knitting pattern designers and yarn companies. Currently cultivating roses, a tiny vineyard and growing organic fruits and vegetables from horrible clay soil. Big Golden Era of Hollywood movie buff
MarComm (Print, Direct Mail, Sales Support Literature) I Online Marketing (Banner Ads and Email) I Event Marketing I Social Media Marketing or Inbound Marketing (Facebook, Twitter, Google+, LinkedIn) I Project Management I Sales Support I Customer Service Trainer
Host +Zara Altair created *The Midweek Zap*to help you develop an online strategy that works for you and your business. You are here!